What users hate. Clustered.

1- and 2-star reviews grouped into themes with verbatim examples. Each cluster is a wedge a competitor could exploit.

• App crashes or freezes during recording

  Users report the app fails to proceed past the video layout selection screen when attempting to record, repeatedly returning to the selection prompt.

  2

  reviews
  • “Every time I try to press the record button, it asks me to choose the video layout to apply and after I choose it and try to record again it’ll keep going back to asking me to pick the video layo”
  • “I purchased it I’m ghost hunter it’s not working at all disappointed”
• Misleading or inaccurate product description

  Users feel misled by the app's functionality despite claiming to be a reliable tool for ghost hunting, especially given prior positive experiences with similar devices.

  1

  reviews
  • “Lead investigator — The device is functioning as advertised. As with all Ghost Tube devices it is performing as advertised. In my investigations I use Ghost Tube exclusively and have never been let down.”